大神宮 is a Shinto shrine located in the heart of New City, Niigata Prefecture, dedicated to the worship of the god of prosperity and good fortune, Ōin. As one of the oldest shrines in Japan, it has played a significant role in the region's history and culture for centuries. The shrine's architecture is characterized by its traditional Japanese style, with a main hall built using high-quality cedar wood.
- Religion
- shinto
- Enshrined kami
- Ōin
- Kami enshrined
- Ōnokami, Ōin
- Coordinates
- 37.8137283, 139.1127417
Visitor tip
To make the most of your visit, arrive early in the morning or late in the afternoon to avoid crowds, and be sure to try some local specialties at the nearby food stalls offering niigaki rice crackers and sake.
Cultural notes
Ōin is also associated with good luck, prosperity, and fertility. At the shrine, you can find various festivals throughout the year, including the Ōmiya Matsuri in April, which features traditional dances and performances.
Historical note
Founded during the Nara period (710-794 CE), Great Shrine of Ōno was originally dedicated to Ōnokami, the god of thunder and lightning, but later came under the worship of Ōin.